Get All Your Filing Done At Once is a speculative advertisement created for Intuit's Turbotax Full Service product. This project explores creative direction and development in the advertising space.
"Get All Your Filing Done At Once" is a speculative advertisement created to promote Intuit's TurboTax Full Service tax filing product, in order to promote their product and improve customer conversion rates.
According to TurboTax: "Millennials and Gen Z are leading when it comes to changing employers." In order to expand the reach of TurboTax full service, targeting a population whose tax process might be more involved is a great place to start.
Busy people don't stop being busy during tax season. Young professionals are just starting to learn the art of delegation - why not start with taxes?
How might we promote Intuit's TurboTax Full Service tax filing product, and improve customer conversion rates? Spread the word!
